How can we improve Base API's?

Convert Lead to Contact

The API should allow developers to convert existing Leads to Contacts when a Deal is made through software. This would help avoid duplicate info in the CRM and more accurately track the journey and contact points with potential customers.

We have a system where users can request info which adds them as a Lead, then later submit an application, which should convert them to a Contact. Instead, we're forced to create a new Contact to go with the Deal, which leads to having duplicate info in the CRM (and Base has no built-in duplicate checking).

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Mina Mikhail shared this idea  ·   ·  Flag idea as inappropriate…  ·  Admin →

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